If you’re lucky enough to be doing a portrait session with a hair & makeup artist (this is an option for family sessions and included with all Personal Branding photoshoots), there are a few things you should do the morning of to prepare…

We have all grown up with our parents asking us to “Say Cheese” for the camera. I guess it should come as no surprise that most of us are doing the same exact thing with our own children. But when it comes to professional photography, the everyday approach simply doesn’t cut it…

Corporate and office headshots are sessions that are typically done on-site, in the company’s office, and include photographing multiple employees during the span of a few hours. But the way I like to do things is a little differently…

This is something I get asked all the time for baby milestone sessions: what should I bring to the photoshoot? Aside from your baby and a few simple outfits, you should definitely spend a few minutes thinking about any items that are meaningful in your baby’s life…

I don’t believe you should ever sell something that you don’t actually use yourself. Personally speaking, photography is not only important in my life for my profession, but it’s also front and center in my own home. Now, that doesn’t mean that my house is covered in photographs from top to bottom…

Personal Branding sessions can serve any purpose, from providing Instagram-ready marketing images to creating magazine-quality portraits. But one thing we always try to accomplish with these sessions is to have purposeful and meaningful concepts behind every photograph…

You might have noticed that headshots are looking a little different nowadays. And if you haven’t, it takes only a quick comparison to see the difference between a headshot that’s out of date and one that follows the more modern approach…

At the end of each year, I like to do a review of sorts. What was the year like? Did I do well, or could I have done better? What worked and what needs to be changed moving forward? But more than anything, the end of the year is the perfect time to pause and reflect…

Here are a few very important things I learned along the way of achieving my goal of reading 60 books this year, which will hopefully help and inspire you to do the same..

When it comes to my photography, keeping things simple means that certain elements become more important than one would expect. Things like color, for instance, can either enhance the portrait or become too distracting…

The one goal that’s always on my list every year is to evaluate and improve the processes in my business. See 5 changes I made in my business in 2019 that might seem small, but make a huge difference…

The truth is, a lot of people are making some really glaring mistakes when it comes to their professional headshots. You see them on LinedIn, Facebook, and yes, even Instagram. Here are the top 5 mistakes…

The question of having a BLACK FRIDAY SALE always comes up this time of year. As businesses try to push potential clients to make a purchase by discounting their wares, I have come to better understand my own feeling about this practice, and why it makes no sense for the business I’m running…

We seem to get busier every year. And every year, we often have to make trade-offs, like forgoing the holiday cards. But when we make a short term decision to spare ourselves the inconvenience, we don’t realize the extent of the choice we are making…

The prices that professional photographers charge for photos and print products can sometimes be a little shocking. There is a wide range of prices out there for photography, so it can naturally be very confusing..

Receiving holiday greeting cards from friends and family is one of the biggest highlights of the holiday season. And every year, we see new and exciting technology and designs become available…

Every Personal Branding photo session is different, which is why it’s so important for me to work closely with my clients to figure out exactly what they need for their business…

Finances are one of the biggest struggles when starting and running a small business. Not only are you excepted to keep track of everything, pay taxes, and follow all the legal requirements, but also actually make some money (that’s the whole point of this thing, right?)…

Penny, the owner of Jolie Gotique, and I have been working together for quite a few years now. We plan and shoot her new fashion products in Fall and Spring of every year, and it’s a fun and exciting commercial photoshoot with a whole team. Get a behind the scenes look…

One of the most challenging hurdles to overcome when photographing children is to make sure their portraits are actually in focus. Children tend to move around a lot, don’t sit still, and are lightening-quick. And when you’re a professional photographer, you can’t rely on luck…